The Membership IQ with Sarah Sladek
Gen X Marks the Spot! (Season 2 Episode 3)
In my work as a researcher and consultant, I’ve found that nearly all associations have struggled to attract Gen-Xers. To understand why we need to look at how this generation came of age and what they value most.
In this week’s episode of the MIQ, I’m sharing three ways to start engaging this generation and the important role they play in your organization’s future.
Visit us at sarahsladek.com
In my work as a researcher and consultant, I’ve found that nearly all associations have struggled to attract Gen-Xers. To understand why we need to look at how this generation came of age and what they value most.
In this week’s episode of the MIQ, I’m sharing three ways to start engaging this generation and the important role they play in your organization’s future.
Visit us at sarahsladek.com