The Membership IQ with Sarah Sladek
Membership strategy. How much do we really know about it? Membership is not a recognized subject of expertise. There are no degrees, defined requirements, career paths, educational tracks, or training programs. Membership organizations employ millions of people and generate billions in revenue, yet the strategies essential to membership engagement and growth have remained largely unknown, overlooked, guessed, or left to chance. Until now. The Membership IQ is a podcast dedicated to helping association executives and membership professionals adapt to change, create cultures of belonging, engage younger generations, and realize growth. Now you can get smart about what's actually causing membership disengagement and decline and learn the strategies key to success. Tune in to hear Sarah Sladek share research-based quick tips and join the global community of listeners dedicated to raising their Membership IQ! New podcasts added twice a month.
The Membership IQ with Sarah Sladek
I Was Invited To The White House! | Why Invitations Work
Welcome back! In this episode, Sarah shares her story of receiving an exclusive invitation to attend the Inaugural White House Business Leaders Summit! She had the opportunity to meet with senior Presidential advisors to discuss current issues businesses - especially small businesses, are facing today. Sarah has observed that after COVID-19, the exclusive invitation has been largely phased out and replaced by digital meetings. Learn how research highlights the importance of the invitation and how it can create unique value for your organization. After all, there is nothing more amazing than getting an exclusive invitation!